TOKYO (AP) — Olympic sponsor Panasonic is terminating its contract with the IOC at the end of the year, the company said in a statement Tuesday. Panasonic is one of 15 companies that are so ...

“Toyota is proud to return as the presenting sponsor of NBCUniversal’s coverage of the Paralympic ... with approximately 1,500 hours of coverage across all 22 Paralympic sports set to be streamed on ...

NEW YORK, Sept. 13, 2024 /PRNewswire/ -- Report on how AI is redefining market landscape- The global sports sponsorship market size is estimated to grow by USD 21.1 billion from 2024-2028, ...

unnamed sources said Toyota was unhappy with how the IOC uses sponsorship money. It said the money was “not used effectively to support athletes and promote sports.” Japan was once a major ...

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In a report several months ago by the Japanese news agency Kyodo, unnamed sources said Toyota was unhappy with how the IOC uses sponsorship money. It said the money was “not used effectively to ...